Aphiratthanasophon R, Charutawephonnukoon P. Purchasing Behavior and Service Marketing Mix Influencing Customer Decision to Purchase Custom-Built Computers at Zeer Rangsit Shopping Center. JIBIS [internet]. 2025 Dec. 29 [cited 2026 Sep. 12];15(2):210-24. available from: https://so02.tci-thaijo.org/index.php/fam/article/view/283062