INTHASUWAN, S. A study of the mix of service marketing and customer relationship management affecting the hotel accommodation decision of tourists in Chumphon province. Journal of KMITL Business school, [S. l.], v. 12, n. 1, p. 57–69, 2022. Disponível em: https://so02.tci-thaijo.org/index.php/fam/article/view/253901. Acesso em: 19 apr. 2024.