Uengcharounsook, N.-H., & Hiransomboon, A. P. K. (2022). Marketing Factors Related to Purchasing Behaviors of Bar Soaps Consumers in Central Region of Thailand. Journal of KMITL Business School, 12(1), 109–119. Retrieved from https://so02.tci-thaijo.org/index.php/fam/article/view/255171