Supatanakornkun , A., Chaiyasoonthorn , W., & Kamales, N. (2023). Factors Influencing Consumer Buying Behavior of Herbal Products in Central Thailand. The Journal of Integrated Business Innovation and Sustainability (JIBIS), 13(1), 77–91. retrieved from https://so02.tci-thaijo.org/index.php/fam/article/view/261674