Ariwanna, K. ., N. . Kawewong, P. Diskulnetivitya, and K. . Chaiprasit. “Marketing Mix Factors Affecting Thai Consumers’ Purchasing Newly Launched Condominiums Project in Chiang Mai Province”. Journal of Business Administration The Association of Private Higher Education Institutions of Thailand, vol. 12, no. 2, Nov. 2023, pp. 48-61, https://so02.tci-thaijo.org/index.php/apheitvu/article/view/259475.