Journal of Graduate Studies Valaya Alongkorn Rajabhat University

Editorial Note

2024-08-20T23:29:37+07:00

2024-08-20T23:31:16+07:00

CONCERNS-BASED ADOPTION MODEL: IMPLEMENTING INNOVATION SUCCESSFULLY

2023-04-02T09:24:14+07:00

An interesting model for successfully implementing innovation, new practices, or curriculum is Concerns-based Adoption Model (CBAM), which focuses on changing teachers’ attitudes and usage behaviors through various school processes and the cooperation of various stakeholders. It consists of different main three dimensions of diagnosis: Stages of Concerns (SoC), Level of Use (LoU), and Innovation Configuration (IC), which can be applied by curriculum leaders or educational leaders to disseminate innovations in curriculum and new practices that aim to be successful, worthwhile, effective, and efficient as well as encouraging advancements in various fields or student development.

CHALLENGES OF MANAGING INDUSTRY 5.0 FOR SUSTAINABILITY IN THE 21ST CENTURY

2023-03-12T08:46:42+07:00

As a result of Industry 4.0 is still unable to achieve the desired results, it also ignores environmental issues and places prioritizing machines over humans. The trend of transitioning to Industry 5.0 has therefore begun to be of interest by realizing “People-Planet-Prosperity” is the main issues. Industry 5.0 represents systemic change and business innovations that drive the transformation toward a more sustainable and human-centric industry. This article aims to understand the concepts of Industry 5.0 through academic papers from internationally recognized databases. Four key themes can be identified: (1) technology application in Industry 5.0, (2) human resources in Industry 5.0, (3) education and training in Industry 5.0, and (4) corporate sustainability in Industry 5.0. These aspects will form the basis for future research. However, there is currently little research on Industry 5.0. Future research should deeply explore innovative business models to lead organizations into the industrial revolution in the 5^th era based on sustainability issues, a human-centric approach, new economic directions, and new business models. These will be great challenges for those involved.

THE DEVELOPMENT OF AMERICAN ENGLISH VOCABULARY HANDBOOK FOR THE SECOND-YEAR NAVAL CADETS

2023-06-30T11:42:47+07:00

The objectives of the research were to 1) study the background knowledge on American English vocabulary of second-year naval cadets, 2) develop and investigate the efficiency of American English vocabulary handbook for second year cadets based on the 80/80 criterion, and 3) compare the American English vocabulary achievements of the naval cadets studying through the American English vocabulary handbook and a traditional method. The population was 88 second-year naval cadets totaling 6 sections and studying English for Communication 1 in the first semester of academic year 2022. The sample group of the research consisted of 60 second-year naval cadets from two sections, 30 naval cadets each, and was selected through a cluster random sampling by using classroom as a sampling unit. Then a simple random sampling through a lottery technique was used to determine the experimental group and the control group. As a result, the electrical engineering section 1 (EE.1) was chosen as the experimental group, and the electrical engineering section 2 (EE.2) was chosen as the control group. The research instruments were 1) a background test with reliability of 0.85, 2) the American English vocabulary handbook, and 3) an English vocabulary achievement test with reliability of 0.89. Data were statistically analyzed by percentage, mean, standard deviation, 80/80 efficiency indices and a t-test.

The results showed that 1) the average score on American English vocabulary was overall at a fair level with percentage of 60.2, 2) the quality of the handbook assessed by the experts was at a very good level and the efficiency of the handbook was 81.44/83.62, and 3) the American English vocabulary achievements of the naval cadets studying through the American English vocabulary handbook was higher than those studying through a traditional method at 0.05 statistical significance level.

EFFECTS OF USING THE ACTIVITY - BASED GUILFORDS'S THEORY OF CREATIVITY TO ENHANCE WRITING SUMMARY SKILLS OF GRADE 6 STUDENTS

2023-04-30T14:58:30+07:00

The purpose of this research were twofold: 1) to compare the academic achievement of students before and after learning by employing activity-based learning in conjunction with Guilford’s theory of creativity to develop writing skills among Grade 6 students, and 2) to evaluate the progress of these students’ writing abilities. The sample group consisted of grade 6 students from Kasetsart University Laboratory School Center for Educational Research and Development during the second semester of 2022, with a total of 40 students participating specifically selected. The research tools included 1) an activity-based learning plan incorporating Guilford’s creative theory, and 2) a learning achievement test. Data analysis involved calculating the mean, standard deviation, t-test, and relative development scores.

The results indicated that 1) the academic achievement of students revealed a statistically significant improvement in their performance after learning at .05 level, and 2) the evaluation of writing skills, specifically in summarizing, demonstrated progress after implementing activity-based learning in combination with Guilford’s theory of creativity. Overall, the relative development scores indicated that the students’ average abilities were at a beginning level. ( = 36.79)

MODEL-ELICITING ACTIVITIES LEARNING APPROACH TO ENCOURAGE A MATHEMATICAL COMMUNICATION ABILITY IN PATTERN OF THE SIXTH GRADE STUDENTS

2023-07-03T10:17:08+07:00

The objectives of the research were to 1) study a learning management approach taking Model – Eliciting Activities into account that encourages mathematical communication ability and 2) study the effect of promoting mathematical communication ability in Patterns of 15 sixth-grade students in a small school in Sukhothai Province. The research instruments were lesson plans, reflective forms, learning notes, interview forms, observations, and a written communicative test. The data were analyzed through content analysis and checked for trustworthiness by method triangulation.

The results showed that 1) the Model – Eliciting Activities management needed four steps as follows: (1) reading an article and answering questions; (2) organizing a problematic situation for learning; (3) proposing solutions; and (4) evaluating those solutions. The teachers have to choose and design the situation, as written in the article, to suit the age of the students and to connect with their real lives, and use simple provocative questions to correspond to the situation. These then encourage the students to communicate mathematical concepts by writing and speaking about them. And 2) after learning according to the Model – Eliciting Activities, students had developed mathematical communication ability in writing and mathematical communication ability in speaking.

THE EFFECTS OF BOARD GAMES ACTIVITIES ON KHID–KHAD-YAEK WITH GPAS 5 STEP TO PROMOTE THINKING SKILLS

2023-05-15T11:42:07+07:00

The purposes of this research were to 1) design and development Board games on khid-khad-yaek, 2) study the students’ thinking skills after learning using Board games on khid-khad-yaek with the Gpas 5 step compared with the criteria of 75 percent, and 3) study the students’ satisfaction towards learning activity using Board games on khid-khad-yaek with the Gpas 5 step. The subjects were students at Watkhunyingsomjean school, Pathum Thani Primary Educational Service Area Office 1, course in the first semester of the academic year 2022 with cluster sampling, there were 30 students in total. The research tools included 1) board games on khid-khad-yaek, 2) GPAS 5 step learning plan, 3) a thinking skills assessment form and 4) satisfaction form. The statistics used included mean, standard deviation, and t-tests.

The results indicated as follows: 1) Characteristics of the game developed as a game with content about waste sorting, throwing garbage into the bins according to the type of each color bin consists of red, yellow, green and blue bins. Game components Includes game board, dice, game piece and token. Overall quality assessment results at the highest level ( = 4.60, SD= 0.54). 2) Students’ thinking skills after learning an average score of 81.28 %, which was higher than the specified criterion of 75 % at a significant level (p<.05). And 3) the satisfaction level of the students was very high ( = 4.53, SD = 0.50).

PERCEPTION TOWARDS BRAND COMMUNICATION OF SUPHANBURI PROVINCE THROUGH THE MASCOT "NONG NUER"

2023-05-27T10:46:10+07:00

The objective of this research was to study the perception of the mascot "Nong Nuer" of people who lived inside and outside Suphanburi province. The research methodology was the quantitative research method. The 423 samples were allocated by multi-stage sampling method. The data were collected by using questionnaire and analyzed by using descriptive statistics such as frequency, percentage, mean and standard deviation.

The results of this research found that the perception of the mascot "Nong Nuer" was divided into two parts: (1) The most samples didn’t know the mascot "Nong Nuer" (percentage = 74.2) and they also most didn’t encounter with the mascot. (percentage = 75.2) (2) The most samples didn’t know the purpose of the creation of "Nong Nuer" (percentage = 82.7)

THE DEVELOPMENT OF BLENDED LEARNING USING ONLINE LEARNING WITH PROJECT-BASED LEARING TO ENCOURAGE TEAM-WORK’ UNDERGRADUATE STUDENTS

2023-04-25T11:56:54+07:00

The objectives for this research were to 1) construct and find the quality of blended learning using online learning with project-based learning, and 2) evaluate Teamwork’ undergraduate students who were leaned blended learning using online learning with project-based learning to encourage team-work’ undergraduate students. The samples were 35 students who undergraduate student’s major computer education from Naresuan University who enroll in subject 374324 Administration and Management Computer-Center Education on first semester in 2022. The data were collected by employing 1) five lesson plans on learning activities, 2) evaluation forms plan on lesson plans 3) evaluation forms Teamwork’ undergraduate students and analyzed by using percentage, mean and standard deviation.

The findings were as follows: 1) lesson plans of Blended learning using online learning with project - based learning consisted of 5 lesson plans by all have learning management process include five steps as follows: (1) Prepare (2) Operation include (1) define problem (2) Planning (3) Operation (4) Conclusion (5) Present and (3) Evaluation and the result of lesson plans of Blended learning by online learning with project -based learning were appropriate at the highest level. And 2) Teamwork’ undergraduate students overall were at the highest level

THE DEVELOPMENT OF AN 0PEN BASED CREATIVE LEARNING ENVERONMENT MODEL TO PROMOTE THE CREATIVITY OF UNDERGRANDUETION STUDENT.

2023-08-10T10:44:37+07:00

The objectives of this research were to 1) develop a creative open learning environment model to promote creativity among undergraduate students, 2) compare the academic achievement of students before and after learning using the following formats: Creative Open Learning Environment Model, 3) assess the creativity of students who study with the Creative Open Learning Environment Model to promote the creativity of undergraduate students developed, and 4) study the satisfaction of students who study with a creative open learning environment model as a base to promote the creativity of undergraduate students. Sample group used in research by purposively selecting undergraduate students. Faculty of Fine and Applied Arts Khon Kaen University. There were 30 students in the field of Visual Communication Design. The research tools included learning management plans. Academic achievement test Evaluation form of open learning environment Satisfaction level measure and creativity assessment Statistics used in research include mean, and standard deviation. and t-test statistics

The results of the research found that 1) the creative open learning environment model as a base to promote the creativity of undergraduate students was found to be overall appropriate and in the most suitable criteria ( = 4.63, SD = 0.56). 2) The results of comparing the creativity before and after studying of students who studied with a creative open learning environment model as a base to promote the creativity of undergraduate students. It was found that the average score after studying was higher than before. study, which is significantly different at the .01 level. 3) The results of the evaluation of creativity after the study found that the overall picture was at the highest level ( = 4.54, SD = 0.55). And 4) the results of the student satisfaction study found that the overall picture was at the highest level. ( = 4.53, SD = 0.55) It can be concluded that the developed open learning environment model can promote the creativity of undergraduate students. It also results in students having higher academic achievement.

A RELATIONSHIP BETWEEN TRANSFORMATIONAL LEADERSHIP OF SCHOOL ADMINISTRATORS WITH THE IMPLEMENTATION OF THE STUDENT CARE AND SUPPORT SYSTEM FOR SMALL SCHOOLS UNDER PHITSANULOK PRIMARY EDUCATIONAL SERVICE AREA OFFICE 1

2023-04-28T10:56:42+07:00

The purposes of this research were to 1) study the level Transformational leadership of school administrators, 2) study the level of operation of the student support system, and 3) study the relationship between transformational leadership of school administrators with the implementation of the student care and support system for small schools under Phitsanulok Primary Educational Service Area Office 1. The population consisted of 61 small schools. The sample size was determined by using the Craigie and Morgan tables, totaling 56 schools. The informants were selected by purposive random sampling. simple It consisted of 56 school administrators and 56 student care and support teachers, a total of 112 people. The research tools were questionnaires, 5-level estimation scales, statistics used in data analysis were mean deviations. standard Pearson correlation coefficient.

The results of the research were as follows: 1) the transformational leadership of small school administrators; under the Office of Phitsanulok Primary Educational Service Area 1 overall was at a high level. The side with the highest average is to have an ideological influence the side with the next average is to inspire the side with the lowest average. 2) The overall operation of the small school student care and support system was at a high level. The component with the highest mean was knowing the student individually. followed by promotion and develop students the component with the lowest mean was referral. And 3) the relationship between the transformational leadership of school administrators and the operation of the student care and support system in small schools. Overall, there was a positive relationship. high level with statistical significance at the .01 level.

THE DEVOLOPMENT OF ANALYTICAL THINKING TEST IN SCIENCE AND MATHEMATICS FOR HIGH SCHOOL STUDENTS USING MARZANO’S TAXONOMY

2023-08-27T09:42:28+07:00

The purpose of this research was to construct and examine the quality of the analytical thinking test in science and mathematics for high school students using Marzano’s taxonomy. The research sample consisted of 1,076 high school students. Analyze the quality of the analytical thinking test for content validity, difficulty, discrimination, and reliability.

The research findings were as follows: 1) The analytical thinking test in science and mathematics for high school students using Marzano’s taxonomy had 4 situational tests classified by subjects: Physics, Chemistry, Biology and Mathematics. Each test has 4 situations, each with 5 questions, each of which measures one aspect of Marzano's critical thinking: matching, classification, error analysis, generalizing, specifying. Each question has 4 options, only one correct answer is required, 1 point for a correct answer, 0 points for a wrong answer. 2) The results of examining the quality of the analytical thinking test were found that there was content validity with the IOC index ranging from 0.67 to 1.00. Each test passed the quality criteria of difficulty and discrimination for 2 situations, with difficulty values ranging from 0.20 to 0.73, discrimination ranging from 0.20 to 0.58, and reliability using KR-20 ranging from 0.722 to 0.879.

MARKETING COMMUNICATION FOR THE ACCEPTANCE OF ELECTRIC VEHICLE TECHNOLOGY

2023-02-23T13:41:39+07:00

The objectives of this research were 1) to study the acceptance of electric vehicle technology due to the differentiation of personal factors, 2) to study the level of importance of the marketing communication mix of electric vehicle based on consumer acceptance of electric vehicle technology, and 3) to study the marketing communication mix of electric vehicle operators affecting consumer acceptance of electric vehicle technology. The research was conducted with quantitative method. The sample of 400 consumers are consisted of consumers who have the private car driving licenses in Thailand and domiciled in Bangkok and metropolitan area that includes Nonthaburi, Nakhon Pathom, Pathum Thani, Samut Prakan, and Samut Sakhon. The samples were random by using stratified sampling according to the proportion of the number of people with private car driving licenses in each province. Data were collected by using a questionnaire. The statistics used were frequency, percentage, mean, and standard deviation. T-test, analysis of variance (Anova), and multiple regression analysis.

The research’s results revealed that 1) the consumers with the differences of personal factors including age, highest level of education, occupations, and average monthly income have different acceptance on electric vehicle technology, significantly level at 0.05; the consumers with different gender did not have different acceptance on electric vehicle technology, 2) consumers pay attention on 6 types of marketing communication mix at high and the highest level respectively, sorted in descending order as follows: sales promotion, online marketing, personal selling, direct marketing, public relations and advertising, respectively, and 3) all of 6 types of marketing communication mix affects consumers' acceptance of electric vehicle technology at a significantly level at 0.05.

ARGUMENT-DRIVEN INQUIRY FOR ENHANCING CREATIVE PROBLEM-SOLVING THINKING IN ENVIRONMENT PROBLEM TOPIC OF 9TH GRADE STUDENTS

2023-04-27T14:41:23+07:00

This action research aims to 1) implement the Argument-Driven Inquiry (ADI) Instruction for enhancing creative problem-solving thinking, and 2) intends to study the results of student’s creative problem-solving thinking abilities. The participants in the study were 30 nineth grade students in the 2022 academic year. The research instruments consisted of lesson plans using the argument-driven inquiry model, reflective learning management form, worksheet, and the assessment forms of creative problem-solving thinking. Qualitative data were analyzed using content analysis and quantitatively using mean and percentage values.

The findings indicated that 1) the learning management of Argument-Driven Inquiry (ADI) to emphasized in organizing learning activities were giving examples of situations that students encounter in daily life. The teacher advises students to investigate issues to explore and using the information to create arguments for discuss and reason, convincing evidence supporting the conclusion (claims). Offering a variety of ways to think about solving problems that were suitable for the problem situations, write a survey report for evaluate your friends’ report and improve your own, and 2) the creative problem-solving thinking abilities of students’ level had increased both during and after the learning management to each sub-component, namely searching for truth and finding problems. There was the lowest percentage of scores of 63.33 and finding an answer acceptable with the highest percentage of scores equal to 86.67.

TEACHERS' SELF EFFICACY IN TEACHING IN THE SCHOOL BOTANICAL GARDEN PROGRAM

2023-07-14T08:47:28+07:00

The objectives of this research were 1) to explore science teachers' self-efficacy in implementing the School Botanical Gardens Program (SBGP) under Plant Genetics Conservation Project initated by HRH Princess Sirindhon (RSPG), and 2) to study their self-efficacy in teaching product design for sustainability. The participants are five science teachers who had supervised School Botanical Gardens Project and a project coordinator from a school participating in SBGP. The instruments included a four -point Likert scale questionnaire and an interview protocol. The data were analyzed by thematic analysis.

The results indicate that 1) science teachers perceived that they were confident at a high level that they could implement SBGP. It is classified into self-efficacy in various dimensions, consisting of (1) professional development for teachers and as school counselors; they thought that they could help other teachers implement SBGP and teach the students (3.56 ± 0.24). (2) This could help students engage in the school botanical garden’s activities (3.33 ± 0.25). (3) They knew and understood the curriculum and activities of SBGP well (3.00 ± 0.19). And 2) the science teachers, however, perceived that they had limited understanding and experience in (1) teaching community–based science projects, (2) engineering design processes, and (3) the application of biomimicry in product design for sustainability. It was found that they perceived that they were unable to manage the teaching and learning for sustainable design. Nevertheless, they were ready and intent to develop themselves to be able to teach accordingly. This present study had implications in designing and developing a professional development program for teaching product design for sustainability.

THE COMPETENCY OF THE SUPERVISION MODEL TO IMPROVE THE CLASSROOM RESEARCH OF TEACHERS UNDER THE SAMUTPRAKARN PROVINCIAL EDUCATION

2024-01-24T09:22:27+07:00

The objectives of this research are to 1) develop the competency development of the supervision model to improve the classroom research of teachers under the Samutprakarn Provincial Education, and 2) validation the quality of the competency of the supervision model to improve the classroom research of teachers under the Samutprakarn Provincial Education. The informant included 9 format quality experts and experts in connoisseurship of 5 people. The research instruments used in this research were: (1) quality assessment form of the appropriateness and the competency of the supervision model to improve the in-class research of teachers with the highest appropriate level, and (2) quality assessment form to verify quality, correctness, suitability, feasibility and the benefits of the competency of the supervision model to improve the in-class research of teachers with the highest appropriate level. The statistics used for data analysis were mean and standard deviation.

The results from the research found that: 1) the competency of the supervision model to improve the classroom research of teachers under the Samutprakarn Provincial Education consisted of 5 components (1.1) Principle, (1.2) Objectives,
(1.3) Supervision process consisting of 6 steps, which are (1) Scanning: S₁; (2) Setting Objective: S₂; (3) Supervising: S₃; (4) Summarizing: S₄; (5) Sharing: S₅; and (6) Sustainable Development: S₆, and (1.4) measurement and assessment, and 2) the competency of the supervision model is of appropriate quality and consistency was at the highest level ( = 4.87, SD = 0.26) and results confirming the quality appropriateness, possibility and benefits by connoisseurship was at the highest level ( = 1.00, SD = 0.00).

STRATEGY FOR COMPLAINT MANAGEMENT VILLAGE AND URBAN COMMUNITY FUND OF NATIONAL AND URBAN COMMUNITY FUND OFFICE IN THAILAND

2023-08-04T11:04:58+07:00

The objectives of this research were: 1) to study the problems of Complaint Management Village and Urban Community Fund of National and Urban Community Fund office in Thailand, and 2) to Determine the strategy for managing the Village and Urban Community Fund complaint system of the National Village and Urban Community Fund Office. The design of this research was a mixed method qualitative research the informants were 14 experts. The research tools were semi-structured interviews. Quantitative research. The population was 292 people. The research tool used questionnaires. By analyzing qualitative data with content analysis and quantitative data analysis with statistics, frequency, percentage, mean and standard deviation, and setting strategies for managing village and urban fund complaint systems of the National Village and Urban Community Fund Office. qualitative research with information Including 15 experts conducting workshops the tools used in the research are conference issues and memorandums. Qualitative data were analyzed by content analysis and strategic assessment. The study population was Officers, 30 people. The tools used in the research were assessment forms. Data were analyzed using mean and standard deviation statistics.

The results of the research were as follows: 1) The status of the problem management of the village fund complaint system and urban community averages in all 5 aspects were at a high level (µ = 3.61, Ó = 1.06), ranked in descending order. Take action to resolve problems was at a high level (µ = 3.83, Ó = 0.95). was at a high level (µ = 3.63, Ó = 1.08). The third level was reporting and monitoring the progress of complaints. was at a high level (µ = 3.55, Ó = 1.07). is at a high level (µ = 3.54, Ó = 1.10) and the scrutiny aspect of having suffered was at a high level (µ = 3.52, Ó = 1.08). And 2) the results of 5 strategies were formulated, namely Strategy 1 Solving the problem of complaints 2 Coordinating complaints with relevant agencies 3 Reporting and Follow up on the progress of the complaint; 4. Accepting the proposal of the complaint; and 5. Investigating the facts of suffering. and the results of evaluation of the strategy's suitability and feasibility. Passed the assessment criteria with an average of 3.51 or higher in all aspects.

PRODUCT DEVELOPMENT AND VALUE-ADDED ALIGNING WITH MARKET ACCEPTANT AND LEADING TO COMMERCIAL PRODUCTION OF THAI SEA SALT

2023-10-02T09:23:16+07:00

The objectives of this research were to 1) develop innovative Thai sea salt products that are in line with market demands, and 2) develop a marketing capability model that creates acceptance of Thai sea salt products. This research is research and development. There are 3 research process steps; step 1: study the context and market potential of Thai sea salt by participatory action research process from 30 key informants. And using a consumer behavior questionnaire from an ample of 385 people, step 2: design and develop new products from Thai sea salt and step 3: test and evaluate the satisfaction of new products from Thai sea salt and marketing channels from 100 consumers. Statistics used in data analysis were percentage, mean, standard deviation and content analysis.

The research results showed that: 1) The development of innovative Thai sea salt products should create products that are different from those used for consumption, especially upgrading and adding value to cosmetic products containing Thai sea salt because there is a high opportunity to create new markets. Most consumers agree that it should be developed into a new product. The top 3 are facial sprays the most, followed by toners and salt soaps that retain the distinctive properties of Thai sea salt and consumers buy and use regularly. There is a label, a beautiful packaging style suitable for the product by combining stories of sea water, waves, wind, sunlight, creating the beauty value from Thai sea salt under the brand "De Sel" with a reasonable price. There are distribution channels that are easily accessible both online and offline. New product evaluation reveals that De Sel products can be developed into prototypes to add value and create opportunities for commercial development. And 2) a marketing capability model that creates acceptance of Thai sea salt products Marketing promotions by marketing communications should include both online and offline segments. There is a web application to help sell products. Advertising media such as brochures, billboards, and virtual product advertisements trade show and innovation there is a marketing strategy, business model, canvas, new products, Thai sea salt. for entrepreneurs to use as a guideline for developing models and creating market opportunities.

EFFECTS OF THE 5E LEARNING CYCLE WITH ROLE-PLAYING MANAGEMENT ON GRADE 10 STUDENTS’ CONSTRUCTION OF SCIENTIFIC EXPLANATION IN THE LEARNING UNIT ABOUT SOLUTIONS

2023-07-03T10:44:27+07:00

The research aimed to study the effects of the 5E learning cycle with role-playing management on students’ construction of scientific explanation in the learning unit for solutions using classroom action research. The target group was 42 grade 10 students. Data were collected from student worksheets, observation notes, and presentation records. Deductive analysis was used to evaluate the data and then establish the mean and percentage of the data.

The results found that the 5E learning cycle with role-playing management resulted in the development of students' ability to construct scientific explanations at a good level for every practical cycle. Meanwhile, the ability to create scientific explanations of students at the improved level tended to decrease. When considering each component, it was found that the majority of students were able to identify claims at a good level in all cycles. In the areas of identifying evidence and demonstrating reason, the level of improvement was inconsistent: most students were able to identify claims at a good level in cycle 3, while the majority of students showed a good level of connection between evidence and reasonable claims in cycle 4.

THE INFLUENCE OF ECONOMIC FACTORS AFFECTING THE PRICE OF GOLD BARS IN THAILAND

2023-08-10T15:59:50+07:00

This study aimed to examine the influence of economic factors on the price of gold bars in Thailand. Four economic factors were applied, namely the exchange rate of Baht to Dollar, the Bank of Thailand’s policy interest rate, the consumer price index, and crude oil prices in the world market which were secondary data, collected monthly for 60 months from January 2018 to December 2022 using multiple regression analysis.

The findings indicated that the Bank of Thailand’s policy interest rate, consumer price index, and crude oil prices in the world market influenced the price of gold bars in Thailand at a significance of 0.05 while the exchange rate of Baht to Dollar did not influence the price of gold bars in Thailand at a significance of 0.05.

STRATEGIES TO IMPROVE THE SERVICES TO VISIT INMATES IN THE POST NEW NORMAL SETTINGS FOR PRISONS AND CORRECTIONAL INSTITUTIONS IN REGION 4

2023-05-02T17:06:29+07:00

This research has the following objectives: 1) to examine the causal relationship of the quality of digital services influencing the satisfaction of visiting inmates of the group of prisons and correctional institutions Region 4, and 2) to formulate a strategy for the development of visitation services to inmates in the new normal of prisons and correctional institutions Region 4. The research method is divided into 2 phases, namely Phase 1 The target group is Relatives of 400 inmates random sampling by hierarchical random sampling method the tool used was a questionnaire on the quality of digital services. Data were analyzed by structural equation analysis. Phase 2: the results of the research from phase 1 were used to develop strategies for the development of visitation services to inmates. The target group is 30 experts and experts. Select a specific sample by conducting a workshop to determine strategic positions from SWOT analysis and TOWS matrix analysis.

The results of the study found that 1) the model is consistent with the empirical data. by satisfaction with the service of visiting prisoners positively influenced by digital tangibles, digital trust, and customer centricity. The standard effect sizes were 0.50, 0.44 and 0.37, respectively. The forecast coefficient (R²) is 70%. And 2) strategic positioning result found that strategic location of the agency in question marks position. These strategies include: (1) developing services through tangible online digital platforms effectively, (2) building confidence in services through online digital platforms, and (3) focusing on service development strategies through online digital platforms based on customer centered approaches.

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2024-08-20T23:27:40+07:00