PAKLAPAS, M.; PUNYALIKIT , R. .; JONEURAIRATANA, E. . The Rainbow Dichotomy: Evaluating Perceptions of ’Rainbow-Washing’ in Pride Month Marketing Campaigns Among Lgbtq+ and Heterosexual Consumers in Thailand. Journal of Roi Kaensarn Academi, [S. l.], v. 9, n. 12, p. 2704–2719, 2024. Disponível em: https://so02.tci-thaijo.org/index.php/JRKSA/article/view/275768. Acesso em: 9 ธ.ค. 2025.