Thanasarn K, Satchapappichit S. THE IMPACT OF COVID-19 SITUATION ON CHANGING CONSUMER BEHAVIOR IN SERVICE BUSINESSES AND GUIDELINES FOR SERVICE BUSINESS ENTREPRENEURS IN BANGKOK AND METROPOLITAN AREAS. interdiscip. soc. sci. commun. [internet]. 2024 Mar. 25 [cited 2025 Mar. 14];7(1):110-24. available from: https://so02.tci-thaijo.org/index.php/ISSC/article/view/265261