DEESILATHAM, S. Prosocial Behaviour in Ethical Consumption: Evidence from Thai Consumers of Hill Tribe Handcrafts. Journal of Business, Innovation and Sustainability (JBIS), [S. l.], v. 20, n. 3, 2025. DOI: 10.71185/jbis.2025.278243. Disponível em: https://so02.tci-thaijo.org/index.php/BECJournal/article/view/278243. Acesso em: 2 ต.ค. 2026.